Launching a New Business: A Handbook for Sustainable Entrepreneurs

Launching a New Business: A Handbook for Sustainable Entrepreneurs is part of the Sustainable Entrepreneur’s Library of Resources for Entrepreneurship.  The Handbook covers the steps that need to be taken to launch a new standalone business to be initially operated within a new entity by a group of persons, generally referred to herein as the “founders”, who have come together to commercialize an idea for a new product or service. The tabs in this Handbook cover emerging companies; founders; business planning; product development and commercialization; initial funding sources; selecting and forming business entities including limited liability companies, corporations, benefit corporations and nonprofit corporations; initial capital and ownership structure; governance; organizational design; human resources; technology management and protecting intellectual property; lean product and customer development; and managing knowledge-intensive firms.

The Handbook includes the following tabs:

Emerging Companies

Pre-Formation Duties and Liabilities of Founders

Founders’ Relationships and Agreements

Business Planning

Product Development and Commercialization

Initial Funding Sources

Selecting and Forming the Business Entity

Initial Capital and Ownership Structure


Organizational Design

Human Resources

Technology Management

Protecting Intellectual Property

Lean Product and Customer Development

Managing Knowledge-Intensive Firms

Download the entire Handbook here.